BEHIND THE EAR:

This area emits heat and is close to the skin’s surface, helping perfume diffuse slowly throughout the day. Spraying here creates a subtle scent that’s noticeable during close interactions, ideal for intimate settings or social occasions.

THROAT / BASE OF THE NECK/JAWLINE

The neck’s warmth helps the fragrance project outward and upward. Applying perfume here enhances your scent trail so it’s more noticeable when people approach you or when you turn your head.

The jawline connects two strong pulse zones — the neck and the face. Fragrance here interacts with natural facial oils and heat, giving a refined, lasting scent that gently radiates upward.

INNER ELBOW:

A flexible area that moves throughout the day, the inner elbow helps release scent gradually. It’s also protected from direct sunlight, which preserves delicate fragrance notes longer.

CHEST:

Applying to the chest allows the scent to mix with your natural body heat and skin chemistry, creating a personal, low-projection aroma that you’ll continue to notice throughout the day.

WRIST:

One of the most popular pulse points. The thin skin and constant motion of the wrists make them ideal for scent diffusion. However, avoid rubbing your wrists together — it can crush top notes and alter the perfume’s character.

💧 1. Eau de Fraîche (EDF)

Concentration: 1–3% perfume oil

Longevity: < 2 hours

Description: Very light and fresh. Great for a quick refresh, especially in hot weather. It’s mostly water and alcohol with just a hint of scent.

🌿 2. Eau de Cologne (EDC)

Concentration: 2–4% perfume oil

Longevity: 2–3 hours

Description: Light and crisp, typically citrusy. Traditional colognes are refreshing but don’t last long.

🌸 3. Eau de Toilette (EDT)

Concentration: 5–15% perfume oil

Longevity: 3–4 hours

Description: More noticeable scent, popular for everyday use. Often brighter top notes that fade faster.

🌹 4. Eau de Parfum (EDP)

Concentration: 15–20% perfume oil

Longevity: 4–5 hours (sometimes longer depending on skin type)

Description: Rich, deeper scent with a good balance of top, middle, and base notes. Stronger and longer-lasting than EDT.

💎 5. Parfum / Extrait / Elixir

Concentration: 20–30% perfume oil

Longevity: 6+ hours

Description: Very concentrated and luxurious. Only a few drops are needed. It lingers for hours and develops beautifully on the skin. “Elixir” often refers to this highest alcohol-based concentration before moving to pure oils.

🪔 6. Quintessence (100% Concentration- perfume oil)

Concentration: 100% perfume oil (no alcohol)

Longevity: 12+ hours or even days on fabric

Description: This is pure perfume oil — extremely potent. It’s alcohol-free (often used in Middle Eastern perfumes or attars) and applied in very small amounts.

In short:

Type Concentration Longevity Description

Eau de Fraîche 1–3% <2 hrs Very light

Eau de Cologne 2–4% 2–3 hrs Fresh, citrusy

Eau de Toilette 5–15% 3–4 hrs Everyday wear

Eau de Parfum 15–20% 4–5 hrs Rich, balanced

Parfum / Elixir 20–30% 6+ hrs Deep, luxurious

Quintessence 100% 12+ hrs Pure perfume oil

When you rub your wrists (or any skin) together after applying perfume, you’re doing more harm than good because of how perfumes are structured. Here’s why:

🌬️ 1. Perfume is made in layers (called “notes”)

Perfume is designed to evaporate in stages:

Top notes: the light, first scents (like citrus or herbs)

Middle notes: the heart of the fragrance (floral, spicy, etc.)

Base notes: the long-lasting foundation (woods, musk, amber)

When you rub, the friction and heat you create:

Speeds up evaporation of the top notes

Alters the chemical structure of the scent molecules

Essentially “crushes” the perfume’s natural unfolding process

So the fragrance can smell different and fade faster than intended.

🫶 2. Tapping (or letting it air dry) is gentler

When you tap lightly — or better yet, just let the perfume sit and dry naturally — you:

Allow the scent to settle into your skin’s natural oils

Keep the molecular structure intact

Let the perfume develop naturally in its full sequence of notes

That way, you experience the true progression of the fragrance the perfumer designed.

💡 Best practice:

Spray from about 5–10 inches away

Apply on pulse points (wrists, neck, behind ears, inner elbows)

Do not rub — just tap gently or let it air-dry

This preserves the balance of the scent and makes it last longer.